Flikkema Innovation Management & Consultancy
Great ideas are sometimes lost in bad management, lack of financing and/or insufficient spread of expertise in the team. In small and innovative start-ups technical expertise is often well represented, process management and communication skills are however missing. Large companies are often handling a multitude of innovations at the same time. Planning of expertise and choices where the short- and long-term effort needs to be put are then critical.
Innovation management is the solution
Bringing innovation to the market
Thorough innovation management is then the solution. Innovation management is a balance between process management of the developments and change management preparing the market for your innovation. Process management includes time and financial management as well as identifying and utilising the funding opportunities. Change management focusses on communication with stakeholders and receiving feedback from the market.
Only for very few innovative concepts, like for instance the smart phone, the market will follow the concept. More often the concept will need to follow the market need. Communication with key stakeholders on the market is therefore critical for market uptake of the innovations. This is not only informing the market but also listening to the wishes and needs of the market.
FIMC can support start-ups, SMEs, research institutes and large companies in bringing their innovation to the market. With your technical expertise and market knowledge and FIMC experience in process management, funding and market management your innovation is on the right track to success.